Resources, Efficiency and Globalization (The Academy of International Business) | 3.66 MB
Title: Resources, Efficiency and Globalization
Author: Pavlos Dimitratos and Marian V. Jones
Category: Business & Finance, Economics, International, Nonfiction, Social & Cultural Studies, Political Science
Language: English | 354 Pages | ISBN: 0230236537
Description:
International business for the modern firm has to compromise the need to use limited resources and achieve efficiency in the global marketplace. This book examines these issues from the viewpoint of the internationalized SME, the big multinational and the local subsidiary drawing on research conducted in different countries.
International business for the modern firm has to compromise the need to use limited resources and achieve efficiency in the global marketplace. This book examines these issues from the viewpoint of the internationalized SME, the big multinational and the local subsidiary drawing on research conducted in different countries.
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